Understanding bleed and how to use it effectively

Why is bleed so important?

Continuum
Continuum

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A strange term for an essential element of print. Without bleed, your printed document is at risk of looking poor and creating a bad image of your business.

But what is bleed?
Bleed is ink that prints beyond the trim edge of the page to ensure it extends to the edge of the page after trimming. As there is a degree of movement when printing on any press, you should always create 3mm bleed on all edges where bleed is needed. In some cases larger formats such as (A0) would require slightly more bleed.

How do I add bleed?
Bleed is created in the design software on a page by page basis. The trimmed page size is set, and then a further 3mm margin beyond that is set for the bleed elements. Always consider, the bleed will be trimmed off, so ensure there are no crucial elements in the bleed area!

What happens if bleed is not on my document?
Producing a file without bleed may result in white lines when trimmed.

Continuum can help you get the best from your design file, give us a call to see how we can help.

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Continuum have a combined experience of nearly 30 years of print & design knowledge. We have been helping many household names, small companies and individuals bring their ideas to life with extensive knowledge of the industry, latest technology and design trends.

Continuum
Continuum

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